Intentions and Impact

In many ways, this past year felt like we were discovering the world and connecting once again after several years of instability rooted in the global pandemic. The uncertainty has not gone away but we took two steps forward and are making great strides with a deeper understanding of the world around us. 

I am forever humbled and proud of the work we’ve been able to accomplish and want to share a few of our 2022 highlights:

• Threespot partnered with the Geraldine Dodge Foundation on a new logo, visual identity, and website to reflect their passion and commitment to centering racial equity and justice in all aspects of their work and philanthropic approach. We are inspired by how this team has been leading in the philanthropic space to shift more power to those who are closest to the harms and solutions to structural racism and inequity. Threespot worked with them to launch a new site and brand identity in 2022 and you can read more about it here. The work, partnership, and mission have been part of our ongoing commitment to learning, growing, and building an anti-racist society.
• Threespot started working with The Trevor Project, the world’s largest suicide prevention and mental health organization for LGBTQ youth, and launched our first project 2022 National Survey on LGBTQ Youth Mental Health in time for Mental Health Awareness month. The suicide rates of LGBTQ youth are trending up. In 2021, 45% of LGBTQ youth seriously considered suicide and it was important that we were able to share eye-opening statistics like this one in a well-crafted experience. Engaging their audience of educators, advocates, policymakers, the media, and more was essential to Trevor’s goal of sparking a national conversation around the mental health of LGBTQ youth and inspiring change to reverse these concerning trends in suicidality, anxiety, and depression.
• Threespot supported our long-time client the National Museum of American Diplomacy (NMAD) and the Albright Stonebridge Group to bring the exhibit Read My Pins: The Madeleine Albright Collection to the web. Read My Pins tells the story of how Madeleine Albright, the first woman Secretary of State, became known for wearing pins to express her mood and to send messages to foreign leaders. We launched this site right before her passing and are so proud that we are able to make her legacy as one of the great women of American diplomacy accessible to all.
• KABOOM! recently refocused their mission to use their decades of experience creating kid-designed playspaces in schools to end playspace inequity for good. We partnered with KABOOM! to enhance their website’s usability and content-authoring experience, enabling them to provide clear pathways for a broad range of audiences to take meaningful action to support their renewed mission. In the year ahead, they plan to build 100 playgrounds, relying heavily on volunteer support. Learn more about playspace inequity and how to get involved at Kaboom.org.
• While we never like to rely on external validation to know we’re doing great work, we were honored that the Webby’s chose both the 1619 Project and Mozilla Rally websites as two of the best on the internet and the people chose the 1619 Project also as the People’s Voice Awards for one of the Best Education Websites.

Every MLK Day we are reminded of the power of our collective voices to create a world that cares for one another. I’d like to challenge us all to carry that reminder forward throughout the year ahead. How can we show up stronger and better for others? How can we create a world together where marginalized classes are supported, engaged, and heard? 

I am grateful for all that we’ve accomplished, the partnerships we’ve established, and the relationships we’ve continued to grow despite the discomfort we are experiencing as we redefine and rebuild a more equitable world. It has forced us all to remain nimble and adept at navigating change which is never easy but also necessary. I am hopeful about the year ahead and excited to see where and how we can make an impact. My intention for 2023 is to see us continue to expand into those areas where there is a critical need for action – reproductive rights and access to health care, addressing the climate crisis, voter rights and election reform, building economic and social power for marginalized classes, and more. From our clients to the people impacted by their mission, we know that at the end of the day we’re working towards a collective good, not a singular one. All good revolutions put the people first and our work is no different.