In 2013, UNICEF USA, the U.S. national committee for UNICEF, sought to simplify and amplify its mission to strengthen connections and spur action for children’s welfare. Recognizing the need for a more resonant brand and focused digital strategy, Threespot crafted a comprehensive approach that clarified their online brand expression and launched focused campaigns, including aid efforts for the Philippines in the wake of Typhoon Haiyan.

A blue poster with images of blue colored pencils, a white dove, and a bowl of rice with large white text that reads “for every child”.